Toni Lusikka works as a Senior Scientist at VTT, specializing in transportation systems and services. Lusikka has a strong background in mobility services and innovation activities, and has significantly contributed to various projects aimed at advancing the transportation sector through intelligent digital solutions. Over the years, Lusikka has been involved in numerous high-impact projects, such as the DeMo project, which aims to reduce transportation carbon dioxide emissions by promoting modal shifts through data-driven services, and the FIT ME! project, which envisioned AI based smart digital travel assistant for international travelers.