Full Name
Lidia Buenavida Peña
Job Title
Project Manager
Company
ERTICO - ITS Europe
Speaker Bio
Lidia is a Project Manager at ERTICO – ITS Europe, where she contributes to a variety of European projects focused on sustainable and urban mobility. Currently, she is involved in projects such as eBRT2030, REALLOCATE, and InclusiveSpaces, which aim to foster inclusive and sustainable mobility through the integration of innovative digital tools and collaborative stakeholder engagement.

In addition to her current work, Lidia has successfully contributed to past projects, including 5G-DRIVE, ICT4CART, 5G-LOGINNOV, WE-TRANSFORM, SOLUTIONSPlus, FENIX, and 5G-MOBIX. These projects have helped advance the deployment of 5G technology in transport, enhanced mobility services, and driven innovation within the transportation sector.

Lidia also leads the City Moonshot initiative at ERTICO, a global initiative focused on gathering insights from cities worldwide on emerging mobility trends. With a background in Political Sciences and Business, she is skilled in strategic planning, innovation management, and supporting start-ups in creating sustainable business models within the mobility ecosystem.
Country (Work Address)
Belgium
Lidia Buenavida Peña